The iPhone 5 will sell well, but if Apple really wants to delight
consumers, the device will feature these five things at the very least.
4G LTE
The first feature that the iPhone 5 absolutely needs to have on board
is 4G LTE. For those unfamiliar with 4G LTE, its the next generation
cellular network that carriers are currently rolling out to customers in
the United States.
4G LTE offers data speeds that can reach up to 10 times faster than those found on 3G
Android
devices have, since March of 2011, had access to 4G LTE speeds. In
October, Apple released the iPhone 4S but the device is limited to the
3G networks on AT&T, Sprint and Verizon. AT&T’s model does get
’4G’ service but that ’4G’ indicator stands for HSDPA which is only
slightly better than 4G LTE.
4G LTE is the true ’4G’ and it’s something that iPhone users have
desperately been craving. Fortunately, the iPhone 5 will likely feature
LTE data speeds. How do we know this?
AT&T, Sprint and Verizon, the three big carriers of the iPhone
here in the United States, all have 4G LTE networks in place. Throw in
the fact that the new iPad, which Apple released earlier this year
boasts 4G LTE and it’s clear that the iPhone 5 is likely going to come
with LTE.
One of the knocks on 4G LTE devices is the poor battery
life that often comes with them. Improvements have been made since the
HTC ThunderBolt, the first 4G LTE smartphone, launched in March of last
year but there is still a lot to be desired in the battery life
department.
Should Apple decide to include 4G LTE on board, it will need to offer
amazing battery life to customers. My cries about the terrible battery
life on the Samsung Galaxy Nexus may have fallen on deaf ears but
terrible battery life on an iPhone would not go so quietly.
iPhone users have been accustomed to best-in-class battery life over
the years and Apple needs to keep up this standard to not only keep
sales on the up-and-up but to keep customers happy as well.
Luckily, we believe that this was one of the reasons why Apple
initially held off on releasing a 4G LTE iPhone. It wanted to ensure
that its smartphone had amazing battery life, even with 4G LTE.
Larger Screen
There is still quite the debate out there about whether or not the
iPhone 5 will feature a larger screen. Right now, smart money is on the
iPhone 5 boasting a 4-inch display, should Apple decide to bump the
device’s screen size up from the usual 3.5-inches.
With the way that the mobile industry is right now, this is something that Apple needs to do.
It’s clear that larger screen phones are something that consumers
want. The best selling Android devices are the devices that feature
larger screens. By offering an iPhone 5 with a larger screen, Apple
essentially kills two birds with one stone. One, it pleases customers
who want an iPhone with a bigger screen (there are a lot of them) and it
also takes away that advantage from its competitors.
Have you ever watched a movie or a video on the iPhone’s tiny
display? It’s not a pleasant experience. Bumping up the screen size just
a little would allow for better viewing and better gaming, two things
that are important to smartphone users these days. This would work out
especially well with a 4G LTE iPhone which will allow users to stream
content faster than ever while on-the-go.
A larger screen would also allow for things like a larger keyboard and more information on the screen.
And if Apple can accomplish this without making the phone wider or
thicker like many believe, Apple will be able to change the screen size
without drastically changing up the device that millions have become
comfortable with over the past give years.
New Look
Both the iPhone 4 and iPhone 4S have been great successes with their
mix of thinness, metal and glass. However, Apple needs to change it up
much like it did when it introduced the iPhone 4′s design after sticking
with similar designs for the iPhone 3G and iPhone 3GS.
That new
design was a huge reason why these phones were both huge successes.
However, there are many that want something different from the iPhone 5.
Whether it’s because they feel like the current design is stale or
because they don’t like the glass backing on the iPhone, many past,
present and future iPhone users want to see Apple do something
different.
Maybe it’s that tear drop design we saw back before the iPhone 4S
launched, maybe it’s something completely different. But Apple has a
chance to raise the bar of smartphone design again with the iPhone 5 and
it needs to with the competition as fierce as it is.
Better Front-Facing Camera
Believe it or not, the iPhone 5 needs a better front-facing camera.
One, the front-facing camera on the current iPhone is terrible. It
doesn’t perform well in places were lighting isn’t perfect. Read: just
about everywhere. That has deterred users from using services like
FaceTime, Skype and more with their iPhone.
With iOS 6, Apple is
going to be introducing FaceTime over 3G and presumably, 4G LTE as well.
In order for that feature to matter, Apple will need to outfit its next
iPhone with an above average front-facing camera.
I know I’d use video chat services if it did and I’m sure others would be more inclined to as well.